PARIS, Jan 22, 2010 (AFP) - Catwalk shows as we knew them appear to be moving over for film and the web, with menswear shows in Paris and Milan this month increasingly offering live streaming, twitter feed, and even film.

Photo: AFP/Pierre Verdy

Cult couture designer Yves Saint Laurent on Friday 22 January unveiled its autumn/winter collection with a film from cult photographer Bruce Weber featuring eye-stopping boys, some nicely-tailored clothes, and a lot of female nudity.

Titled "Ain't Nothin' Like The Real Thing", with Marvin Gaye singing, the seven-minute black-and-white movie kicking off the YSL collection premiered on YouTube and Facebook.

Likewise the grand old house of Dior on Saturday 23 January launches its 2010 autumn/winter mens' lines with a giant catwalk show viewable live on the net at Dior Homme.